Blogs, Wikipedia, Second Life, and Beyond: From Production to Produsage (Digital Formations)

We – the users turned creators and distributors of content – are TIME’s Person of the Year 2006, and AdAge’s Advertising Agency of the Year 2007. We form a new Generation C. We have MySpace, YouTube, and OurMedia; we run social software, and drive the development of Web 2.0. But beyond the hype, what’s really going on?
In this groundbreaking exploration of our developing participatory online culture, Axel Bruns establishes the core principles which drive the rise of collaborative content creation in environments, from open source through blogs and Wikipedia to Second Life. This book shows that what’s emerging here is no longer just a new form of content production, but a new process for the continuous creation and extension of knowledge and art by collaborative communities: produsage. The implications of the gradual shift from production to produsage are profound, and will affect the very core of our culture, economy, society, and democracy.

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2 thoughts on “Blogs, Wikipedia, Second Life, and Beyond: From Production to Produsage (Digital Formations)

  1. Worth a look I read this book as part of my graduate studies in communication at the University of Utah. I stumbled upon the author, but when I read this book, I knew I was on to something.Bruns covers a lot of ground in this book, providing a good overview of the current state of online information production. The book focuses on collaborative information production and how this is disrupting “industrial” forms of content creation. Anyone familiar with Bruns’ previous book, “Gatewatching,” will…

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